Nike and Lance Armstrong have teamed up to launch a global art exhibition and sale that provides a new way to support the Lance Armstrong Foundation (LAF) and its LIVESTRONG Global Cancer Campaign. The project was announced at an event in Los Angeles, for over 700 people from the worlds of art, cycling, entertainment and sports. Mark Parker, President & CEO of Nike Inc.; Lance Armstrong, LAF founder and chairman, cancer survivor and seven-time Tour de France champion; and artists Shepard Fairey and Barry McGee came together to announce the “Stages” tour.
“Stages” brings together close to 20 of the world’s most creative and diverse artists to create original works of art inspired by Armstrong and his mission to raise awareness of the global cancer burden. This unique project brings together the world of art, philanthropy and sport, in a way never before seen, to create artwork that represents the power of human potential in overcoming adversity.
Artists participating in the “Stages” tour include names such as Shepard Fairey, Tom Sachs, Barry McGee and Marc Newson. All artists will begin working on their pieces between now and July, leading to an exhibition at the world renowned Emmanuel Perrotin Gallery in Paris on July 16th, 2009.
To support the fight against cancer, Nike is releasing two sportswear collections, all proceeds of which will be contributed to the LAF. There will be a “Hope Rides Again” apparel and footwear collection and footwear “Greatest Hits” pack. Artists participating in the “Stages” tour include: Shepard Fairey, Tom Sachs, Geoff McFetridge, Raymond Pettibon, José Parlá, Ed Ruscha, Kaws, Christopher Wool, Dzine, Eric White, Barry McGee, Kenny Scharf, Os Gêmeos, Marc Newson, Rosson Crow, Taryn Simon, JR, Yoshitomo Nara, Suejin Chung, Lari Pittman, Aaron Young and Jules de Balincourt.
The ‘Grestest Hits’ Pack which we feature here features reinterpreted designs, in Livestrong black and yellow colorways with Livestrong tags on the tongue, of the Hideout Woven Footscape, Futura x Nike ‘FLOM’ Dunks, Mister Cartoon x Nike Air Force 1 and lastly the Busy P x Nike 1World Air Force 1. No official release date is being announced at this time but all four of these models will for sure be hitting retailers. We’ll keep you updated on further details.
No comments:
Post a Comment